The Context Machine

We all know that giving your time as a volunteer lets you make your community stronger and at the same go assist the needy. Of course, freeing up the time to volunteer may well waste very same time that could readily be put to better use elsewhere. Of course you’ll have more fun volunteering with your co-workers getting involved right along with you.

This is a call for other companies to take a cue from firms like Connecticut’s Adaptive Marketing LLC. As well as financial and shopping benefits programs like Passport to Fun (MVQ*PASSPRT2FUN) designed to benefit consumers, Adaptive Marketing organizes local volunteer activity so that its employees have more time to help the community.

Company based initiatives like these were always rare events - in today’s world, so much more can be achieved. As an example, Adaptive Marketing has provided its employees with the opportunity to take part in everything from shoe recycling efforts to local tree replanting weekends. For these events, the locations, dates and times of the events were posted, ensuring that staff members knew what to expect, and how much of a time commitment was required.

Giving volunteers their say in which activities the company supports is also important. Businesses involved in this like Adaptive Marketing, the developers of the membership program Passport to Fun (MVQ*PASSPRT2FUN), present their staff with a wide assortment of local drives to get involved with. When looking for possible projects you see so many; getting involved in the education and entertainment of children, lending a hand to environmental activities, or improving the area’s look through performance art to name just a few. In many cases, the more the volunteer enjoys it, the more gets done, so by providing such a variety of activities Adaptive Marketing can be certain that progress can be made in as many projects as possible.

A big one-off event or a regular addition to their schedule - this is how a firm tends to organize this kind of volunteer initiative, possibly at a nearby homeless shelter or one of the local schools. Staff may well claim - and even assume - that they have no time to give, but usually even they can often set aside enough resources to lend a hand with one instalment of a long term project.

Lending a helping hand has long been a tradition at many firms. Community goodwill builds from the volunteer work carried out by Adaptive Marketing’s staffers, and the staffers of companies like it, over the course of these programs. One thing volunteer drives are sure to do is provide your employees with a reason to feel good, creating a motivated corporate culture. Setting out to help employees set aside the time to volunteer rewards everyone involved.